Technology: What the Food Industry Should be Learning

No matter what business you’re in, staying ahead of technological advances is paramount to survival. This is never been truer than for the food industry. Gone are the days of simple farming or uninspected factory lines. Consumers are becoming more aware of what they should and shouldn’t be eating and they want the businesses they purchase from to be transparent. With that said, the food industry is still one of the most common for slowly making technological advances. Here are some food industry businesses cannot go without.

 

Technological Accountability

Remember the days when food producers could put anything on their ingredients labels and consumers would buy it without a second thought? Those days have passed. Now, all consumers need to do is take their smartphones to the supermarket to look up any ingredients they aren’t familiar with. People are becoming more health conscious and the food industry has to respond to that. For example, a business selling fish could benefit from fish processing equipment to ensure the final product is up to consumer standards. Did you know that in 2016, Campbell’s Soup removed a massive 13 ingredients from its traditional recipe to avoid consumers complaints tarnishing the businesses reputation? The quality of the food produced today has no choice but to be of the highest standard.

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Research Technology

If you haven’t noticed the strong emphasis on promoting dietary changes in the last few years, you’ve likely been living under a rock. Advances in technology have allowed scientists to do further research into foods and their ingredients and the effects they have on our bodies. For example, many people are cutting down on the amount of sugar, processed meat and caffeine in their diets because of recent findings. The food industry needs to sit up and take notice of the information people are being fed. If a product is advertised as having less sugar in time when many people are on sugar-free diets, it’s more likely to sell.

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Reducing Food Waste

Consumers are becoming ever more aware of the amount of food we waste. That’s not just the average amount left over and put in the bin after a meal; it’s also the amount of food rejected by businesses for being in a bent shape or too ripe to sell. The food industry is responsible for tons of waste every year and people want something done about it. That’s where companies like Froozer come in. Froozer products are made from those bent or ripe products that most other companies throw away. Therefore, their business technology isn’t just about creating delicious products for their consumers, it’s also about protecting the planet and reducing waste. These days, a consumer is much more likely to purchase a product if they know they have the added advantage of reducing food waste at the same time.

 

The food industry now needs to search for innovative technology that helps businesses to create healthy and sustainable food. The risk of not doing so could mean a loss in custom and loyalty.

 

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